The purpose of a Sales Organization: Customer Success

"Sales people who help my business win are partners we invest in. Those who sell me products, are simply vendors."
- COO, Global Investment Bank

What we develop

Sales Strategy

Sales strategies that are simple, effective and pragmatic because they reflect reality focus on the customer and drive results.  Your EDGE is insights over information.

Sales Leadership

Sales leaders with a purpose and plan who lead teams, that understand the personal, as well as, the organization benefits of collaboration.  Your EDGE is motivating before managing.

Key Account Management

Key Account Managers who understand their role as leaders, strategists and sales professionals.  They guard against revenue and margin erosion while understanding and delivering the solutions customers need.  Your EDGE is understanding your customers business.

Sales Execution

Sales people who are constantly looking for ways to create unique value for their customers and prospects; asking better questions and making more effective value statements that focus on customer business needs and challenges. Your EDGE is helping customers win.

What we believe

  • Sales Professionals should be customer experts before they are product experts
  • Culture eats strategy for breakfast
  • The value of any product or solution is defined by the customer
  • The negotiable value will be higher when tied directly to customers’ success
  • Mindsets, then skill sets, then tool sets.
  • Simplicity is key
  • Insights trump information

What you can Build

World Class Sales Functions, Seamlessly Connected and Digitally Empowered

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